QUEEN CHARLOTTE
Centered on Queen Charlotte’s rise to prominence and power, this prequel from the Bridgerton universe tells the story of how the young Queen’s marriage to King George sparked both a great love story and a societal shift.
I had the opportunity to concept various potential design directions for the show’s future consumer goods.
Role
Graphic Designer - Consumer Products
Project Types
Trend Research & Forecasting, Moodboarding, Creative Direction, Photo Compositing, Presentation Design, File Organization & Optimization
Mood Boards
Creative Direction 1 -
Refined Regency
Ornate, Detailed, Opulent, Lavish
In line with the existing Bridgerton brand guidelines, this direction elevates Queen Charlotte’s existing elements & makes full use of her love for opulence. Designs feature layers or detailing, from patterns to embellished finishes, to convey a level of elegance reserved for royalty.
Diamonds, pearls, flowers
Ornate serif typefaces
Layers of details
Patterns inspired by nature
Creative Direction 2 -
Fresh & Feminine
Jewel Tones, Lush, Elegant, Effortlessly Iconic
Pulling inspiration from traditional and Hollywood Regency, this direction is feminine and powerful. Pairing delicate handwriting with rich colors gives and intimate feel while channeling Queen Charlotte’s love for the lavish.
Rich jewel tones
Delicate handwriting
Minimal design with lots of color
Texture (velvet, marble, polished metallics)